News Flash

September 01, 2015, Tuesday
  • Ombudsman Morales says she’ll decide in 1 month if a case may be filed vs. Abad & other gov’t ofcls. over DAP. about 1 hour ago |
  • Ombudsman Morales reveals she has started a probe on the role of Pres. Aquino, DBM Sec. Abad & other gov’t officials on DAP. about 1 hour ago |
  • MMDA collects at least 10-truckloads of trash from EDSA-Shaw Boulevard following INC’s rally in the area. 2 hours ago |
  • One Dream Pres. Arnel Gacer fails to show up at DOJ preliminary investigation on syndicated estafa case filed against him. 2 hours ago |
  • Coloma says the Ombudsman may launch a probe into any issue like DAP but the President is immune from any suit. 2 hours ago |
  • Atty. Renato Bondal says P 127M in professional fees alone was paid by PHEI to STI from 2006 to 2015. 2 hours ago |
  • Lawyer Renato Bondal says the Phil. Health Educators (PHEI) was established in 2003 to take money from Makati’s school system. 2 hours ago |
  • Lawyer Renato Bondal sues VP Binay & Makati Mayor Binay for alleged anomalous deal between University of Makati (UMak) & STI. 2 hours ago |
  • Atty. Renato Bondal files plunder & graft charges vs. VP Jejomar Binay & suspended Makati Mayor “Junjun” Binay. 2 hours ago |
  • Pro-environment group holds protest at Japanese Embassy in Pasay City to condemn massive dolphin-hunting in Japan. 4 hours ago |
  • Local gov’t offers P 50K reward for the arrest of the killers of a 10-year-old girl in Tanay, Rizal. 4 hours ago |
  • Thousands of fishermen expected to troop to Luneta on Wednesday to protest the amended Fisheries Code. 4 hours ago |
  • Ombudsman to file a motion for reconsideration at SC after it granted Sen. Juan Ponce Enrile’s petition to post bail. 4 hours ago |
  • Weather forecasters say about two to four storms will hit PH in September. 5 hours ago |
  • Maynilad & Manila Water warn of water supply interruptions in some areas in NCR with the onset of El Nino. 5 hours ago |
  • Some fishermen complain the Amended Fisheries Code contains too many restrictions. 5 hours ago |
  • Comelec reminds OFWs that the deadline for their registration is on October 12. 5 hours ago |
  • Comelec lengthens voter registration days from Monday to Saturday and on holidays. 5 hours ago |
  • 12-year-old girl dies in fire that hit their home in Sitio Masikap, Quezon. 5 hours ago |
  • Search on for mountaineer swept away by strong waves while crossing a creek in San Jose, Tarlac. 5 hours ago |
  • Landslide hits Villaviciosa town in Abra forcing at least 166 families to flee their homes. 5 hours ago |
  • Expelled INC Min. Isaias Samson Jr. asks gov’t what deal it struck with INC that supposedly ended its 5-day rally. 5 hours ago |
  • Justice Sec. Leila de Lima back at work at DOJ and says she has no plans of resigning. 5 hours ago |
  • CBCP calls on Catholics not to support same-sex marriage. 21 hours ago |
  • 5 mountaineers drown in Nagsasa Creek in San Jose, Tarlac on Monday afternoon. 21 hours ago |
  • Phivolcs records 5 tremors in areas in Southern Mindanao. 21 hours ago |
  • Petron to implement a P 2.25/kilo rollback on the price of LPG on Tuesday. 21 hours ago |
  • Sandiganbayan issues hold departure orders vs. Fmr. Agusan Del Sur Rep. Rodolfo Plaza & 7 others linked to pork barrel scam. 21 hours ago |
  • Binay’s camp claims De Lima is prioritizing political ambition over the resolution of PDAF and SAF 44 cases. 21 hours ago |
  • Binay’s camp calls on Justice Sec. Leila de Lima to resign. 22 hours ago |
  • DILG Sec. Mar Roxas says gov’t & INC leaders have been in contact with one another since the beginning of the rally at DOJ. 22 hours ago |
  • Presidential Spokesperson Edwin Lacierda says INC’s protest peacefully ended through goodwill and convergence of efforts. 22 hours ago |
  • Deputy Pres’l Spokesperson Abigail Valte says talks between gov’t & INC centered on clarification of issues & concerns. 22 hours ago |
  • Palace says there has been no deal made between gov’t and Iglesia ni Cristo. 22 hours ago |
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LINE mobile app invades PH market

By Marlon C. Magtira | Feb. 15, 2013 at 12:02am
LINE mobile messenger app sets up for the Philippine market.  Photo by Ricky Carballo


With more than 110 million users in 231 countries, LINE mobile messenger app announced on Valentine’s Day it is all set up to conquer the Philippine market.

“LINE is tapping into the momentum of its growth to further expand its service worldwide. We are eyeing the Philippine market, as it is filled with a multitude of opportunities such as Philippines’ high smartphone penetration rate and its high potential market growth,” Lee told the Manila Standard.

Launched in mid 2011 by the largest South Korean search engine company Next to Human Network (NHN) Corp., LINE mobile messenger is designed to offer free messaging, calling and group chatting.

In addition to basic free messaging, voice call and group messaging with up to 100 people, LINE also provides various social networking features such as stickers to enhance the communication experience by incorporating emotions, home & timeline, multiple family apps including game and camera enhancements.

To enhance the presence of LINE and its family apps in the Philippines, LINE will actively carry out marketing campaigns like partnering with Filipino artists, animation and entertainment companies to release various localized contents such as stickers and celebrity official accounts, Lee said.

LINE also intends to outsource fun games through cooperation with game developers in the Philippines.

Hyun-bin Kang director of LINE business at NHN, said, “through the continuous release of features, LINE has become wildly popular in Asia and is also rapidly growing in North America and Europe, as well as in Spanish speaking countries. LINE is an ideal communication tool for the Philippines, the world’s text-messaging capital.”

“Users can communicate through various methods such as free messages, local and international calls, and even by playing games together.” Kang said.

“LINE is striving to introduce localized dynamic and distinct features for users in the Philippines.” LINE’s fun stickers will also enable the users in the Philippines, who are known to freely express their feelings, to accurately illustrate and visualize their emotions. The Philippines is a new target market for LINE, according to Kang.

The four LINE characters: Brown, Cony, Moon and James, have distinctive personalities that have gained popularity from users worldwide. With a wide array of dramatic facial expressions portrayed by these characters, there are more than 200 types of stickers in which users can utilize while chatting to share emotional expressions to enhance  conversations.

A notable element of LINE geared to compete with Facebook is the Home & Timeline feature. Similar to Facebook, this feature provides a personal space where users can share photos, videos, including location information.

The official accounts feature allows users to communicate and receive contents from celebrities, public figures and corporate brands on real-time.

LINE mobile messenger app is designed across multi-platforms on iOS, Android, Blackberry, and Windows.
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